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sports1d ago

Nike Unveils Trippy Oregon Ducks and Grateful Dead Collaboration

Nike Unveils Trippy Oregon Ducks and Grateful Dead Collaboration Open in Si.com
Highlights
  • Nike and the Ducks push tie-dye uniforms to boost recruiting by linking Eugene culture with Oregon’s football program.
  • The kit uses bold tie-dye numbers and a Oregon/Grateful Dead shoulder logo to reinforce a strong recruiting magnet.
  • Public attention from the uniforms helps Oregon gain a recruiting edge by linking the brand to a new wave of prospects.

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