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Food and drink giant to acquire British meal replacement company Huel

Food and drink giant to acquire British meal replacement company Huel Open in Independent.co.uk
Highlights
  • Danone buys Huel for about €1 billion, boosting its push into nutritionally complete, plant-based meals.
  • The deal leverages Huel’s online strengths to widen Danone’s reach in complete nutrition across markets.
  • Huel’s direct-to-consumer model plus potential new markets positions it for faster growth under Danone.

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References

Food and drink giant to acquire British meal replacement company Huel

Idris Elba-backed firm Huel bought by Danone in €1bn deal

Idris Elba-backed firm Huel bought by Danone in €1bn deal

Danone to buy protein shake maker Huel as health nutrition craze drives demand shift

Danone to buy protein shake maker Huel as health nutrition craze drives demand shift

Danone bites into complete nutrition with Huel talks - Food and Drink Technology

Danone bites into complete nutrition with Huel talks - Food and Drink Technology

Huel bought by Danone in €1bn deal

Huel bought by Danone in €1bn deal

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