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Everyone on the internet is trying to sell you something. Here's how much they're really making.
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shopping18h ago

Everyone on the internet is trying to sell you something. Here's how much they're really making.

  • During the holiday season, affiliate commissions rise across platforms, boosting influencers' earnings.
  • Some creators earn the majority of their income from affiliate marketing, not follower count.
  • The Creator Society coordinates affiliate links and posting for influencers to ease workload.
  • Commission rates vary by product and platform, from around 1% to over 20%.
  • Some shoppers sign up for gift guides and links to support creators during holidays.
  • Consumer pushback includes calls for less linking and more authentic recommendations.
  • Brands adjust seasonal commissions, sometimes doubling electronics and increasing fashion rates.
  • Some influencers compare Temu and Amazon links to balance cost and earnings.
  • Industry insiders say engagement can outpace follower count in driving earnings.
  • Some creators choose to avoid aggressive linking to protect audience trust.
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