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Inside the factory behind Xiaomi's European smartphone push
- A near-total automated factory in Beijing produces about 600 phones per hour, with 220 staff supervising for quality control.
- Automation accounts for 81% of Xiaomi’s manufacturing, with humans handling final checks and adjustments.
- The factory environment mimics real-world conditions to fine‑tune imaging and camera performance.
- The 17 Series flagship, co‑engineered with Leica, underwent extensive testing across simulated scenes.
- Xiaomi’s share in China rose to 15% in 2025, with Europe strengthening to 20%.
- Xiaomi’s lineup spans entry to premium models, including the Leica Leitzphone at around €2,000.
- Xiaomi emphasizes real-world imaging testing to deliver cleaner light and consistent results.
- The Beijing campus features artwork and amenities, signaling a company culture beyond manufacturing.
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