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entertainment17h ago
Netflix-Owned Warner Bros. Will Stick to 45-Day Theatrical Windows, Ted Sarandos Says
Thewrap.com and 9 more
- Netflix will run Warner Bros. theatrical distribution largely as today with a 45-day window, aiming to win opening weekend and box office.
- Sarandos says Netflix will pursue competitive theater strategy, prioritizing opening weekend performance and overall box office results for Warner titles.
- Netflix believes the theatrical business is healthy and profitable, modeling a positive economics for Warner titles under the new deal.
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