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shopping3h ago
Target has a warning if you use Google's AI to shop
- Target updated its terms to reflect a coming Google Gemini AI shopping integration allowing AI-assisted product suggestions and checkout.
- Shoppers must still authorize and approve AI purchases under Target's new policy.
- Target says transactions with AI tools are considered transactions authorized by you.
- The policy change aligns with broader moves toward agentic commerce in retail.
- Target emphasizes returns and exchanges remain governed by standard policies.
- Past AI efforts include a product recommender with OpenAI's ChatGPT and Gemini collaboration.
- Analysts expect AI shopping tools to grow but not yet dominate sales.
- Target is pursuing AI to enhance shopping experiences across online and in-store channels.
- The Gemini integration could guide purchases without fully bypassing user oversight.
- Target is part of a broader retail trend integrating AI into shopping experiences.
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