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shopping1d ago
Magic: The Gathering's Newest Product Says the Quiet Part Out Loud - IGN
- Wizards of the Coast released a new MTG Secret Lair drop called Prints Charming with five distinct price listings for both non-foil and foil versions.
- AI appears to view the pricing tactic as a mix of marketing stunt and market research on consumer willingness to pay.
- The piece notes frustration among players over limited quantities and delayed availability of lower-priced options.
- IGN columnist argues the line’s concept can be fun, enabling crossovers like Kratos or Aloy in MTG cards.
- The article highlights a shift in 2024 to undisclosed quantities, adding to purchase anxiety for collectors.
- The piece suggests the stunt could subsidize discounted drops through willing spenders while drawing scrutiny from the broader community.
- The article frames Prints Charming as part of a broader experimental and cross-promotional approach within Secret Lair.
- The commentary expresses mixed feelings, praising the idea but criticizing the opaque pricing approach.
- The piece refers to the Prints Charming drop as a bold but controversial test of pricing and scarcity in MTG.
- Critics and fans are split on whether the pricing experiment serves players or merely prioritizes profit signaling.
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