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Top 4 salesforce News Today

#1
Two Billion+ B2B Companies Lost Salesforce Access Indefinitely. This Is Your Security Wake-Up Call.
#1 out of 4

Two Billion+ B2B Companies Lost Salesforce Access Indefinitely. This Is Your Security Wake-Up Call.

  • Salesforce access was revoked for Drift and Gainsight, pulling their apps from AppExchange amid security concerns.
  • The outage affected hundreds of enterprise customers relying on connected services for core functions.
  • OAuth tokens often persist and grant broad access, demanding rotation and least-privilege scoping.
  • Security must be treated as part of product risk, not as a checkbox on a questionnaire.
  • Platforms like Salesforce can cut off partners instantly to protect their customers.
  • The report highlights the cost of lost platform access in renewals and sales cycles.
  • Security incidents are increasingly targeted at SaaS supply chains and integrations.
  • Recommended practices include token rotation, restricted scopes, and anomaly monitoring.
  • Investing in SOC 2 Type II and incident response procedures is framed as essential.
  • The article warns that small and midsize businesses are high-value targets due to weaker defenses.
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#2
You’re paying more for less this shopping season. Now there’s proof | CNN Business
#2 out of 41.1K est. views
shopping19h ago

You’re paying more for less this shopping season. Now there’s proof | CNN Business

  • Cyber Monday promotions extend as retailers try to sustain Black Friday momentum.
  • Shoppers pursue post-Thanksgiving bargains amid an active holiday shopping season.
  • Online demand remains strong as shoppers compare deals across retailers.
  • Discounts include limited-time offers and bundles to drive sales.
  • Retailers aim to convert online traffic into sales during Cyber Monday.
  • Stock levels are a key consideration as consumers shopping across platforms.
  • Analysts describe the period as pivotal for year-end retail performance.
  • Promotions emphasize price cuts and doorbuster deals online.
  • The holiday shopping cycle remains highly competitive among major retailers.
  • Deal activity on Cyber Monday is expected to influence year-end results.
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#3
Key facts: Oppenheimer lowers Salesforce price target; earnings on Dec 3; AI platform faces scrutiny
#3 out of 4
business19h ago

Key facts: Oppenheimer lowers Salesforce price target; earnings on Dec 3; AI platform faces scrutiny

  • Oppenheimer lowers Salesforce price target from $315 to $300 ahead of Dec. 3 earnings.
  • Salesforce expects earnings on December 3, 2025, the same day as other big tech reports.
  • Analysts question the effectiveness of Salesforce's Agentforce AI platform.
  • The target cut reflects investor focus on near-term performance ahead of results.
  • The report ties Salesforce’s situation to broader market expectations with other tech earnings.
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#4
You’re paying more for less this shopping season. Now there’s proof | CNN Business
#4 out of 45.1K est. views
shopping16h ago

You’re paying more for less this shopping season. Now there’s proof | CNN Business

  • Retailers report strong Black Friday traffic, signaling early holiday sales momentum.
  • Shoppers are pursuing discounts, influencing early-season buying behavior.
  • Analysts warn the trend could shape inventory and marketing for retailers nationwide.
  • The report emphasizes a mix of shopping channels driving early sales.
  • Retailers anticipate continued promotional activity through the holiday period.
  • The piece suggests Black Friday momentum may influence discount strategies.
  • Industry executives view early sales as an indicator for the season.
  • Consumers are targeting discounts across channels to maximize savings.
  • Holiday-season outlook points to sustained shopping activity beyond Friday.
  • The report underscores the mix of commerce channels driving early demand.
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