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sports17h ago
MLS incorporating ‘Shot on iPhone’ footage into live championship telecast
- MLS will use four iPhone 17 Pro devices to capture live footage for the MLS Cup telecast.
- The iPhone footage will include a high-end zone camera and footage from the supporters’ section.
- The footage will also include footage from the supporters’ section and roaming cameras.
- The production includes more than 30 cameras overall for the championship match.
- The integration is part of Apple’s ongoing Shot on iPhone campaign and follows prior tests on Apple TV+’ Friday Night Baseball.
- The match will be streamed for free on Apple TV with coverage shared by Fox in the U.S. and TSN/RDS in Canada.
- MLS says the move aims to maintain image quality while integrating consumer devices into a high-profile event.
- The broadcast will be available on Apple TV with additional coverage on Fox in the U.S. and TSN/RDS in Canada.
- MLS hopes the iPhone footage provides new, engaging angles for fans during the championship.
- This marks MLS’s and Apple’s latest collaboration in sports broadcasting experimentation.
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