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entertainment1d ago
Gucci slammed after designer admits to 'disgraceful' ad
- Gucci confirms the Primavera ad was created with AI, triggering strong online backlash from fashion fans.
- The teaser shows an older woman in a restaurant, aiming to preview the new collection under Demna.
- Fans call AI ads a betrayal of luxury craftsmanship and urge support for real, local artists.
- Other AI-driven fashion ads have faced criticism, signaling a broader industry debate.
- Gucci's brand value remains high, with the company estimated at about $11.6 billion.
- The controversy comes ahead of Gucci's Primavera show on February 27 in Milan.
- Daily Mail notes other AI campaigns have sparked similar backlash across the industry.
- The article references public reactions calling for authentic artistry and real photographers.
- Gucci’s actions are part of a wider debate about AI’s role in luxury marketing.
- The story emphasizes fan outrage as the focal point of the controversy.
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