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sports8h ago
Inside Caleb Williams’ Madden arrival: another ‘stepping stone’ honor for the Bears QB
- Caleb Williams is the first Bears player to land on the Madden main cover, announced June 5, 2026.
- Williams called the Madden cover a stepping stone toward his goal of being revered like Michael Jordan in Chicago.
- The Bears discussed Williams’ growth and playbook command as central to the team’s plans this offseason.
- Williams spoke about balancing fame with football, citing his upbringing and market experience as preparation for the spotlight.
- Teammates and coaches responded positively to Williams’ Madden recognition.
- Williams also made media rounds, including the Kelce brothers’ podcast and a Madden 27 trailer reveal.
- The Madden announcement followed Williams’ late-season playoff-highlight play, fueling the cover decision.
- Bears coach Ben Johnson emphasized coaching Williams hard while supporting his growth.
- Williams foreseeably hopes for a future Madden cover repeat and continued personal and team success.
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