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Forbes NHL Valuations 2025 List: Most Valuable Hockey Teams
- Forbes places the Toronto Maple Leafs at a record valuation of $4.4 billion, ranking them as the NHL's most valuable team for the third straight year.
- Overall NHL valuations climbed 15% year over year, with the league’s average team value at about $2.2 billion.
- Forbes notes every NHL club was reportedly profitable in 2023-24, with operating income averaging $74 million.
- The NHL reports strong sponsorship growth, with 27 of 32 teams having jersey partners and 31 with headgear partners.
- A new labor deal and stable regional media rights are cited as supports for continued hockey growth.
- NHL sponsorship revenue and new media deals are expanding, including overseas growth and a 12-year Canadian broadcast deal with Rogers.
- Forbes compares hockey multiples with other leagues, noting the NHL trails the NFL and NBA but surpasses MLB on certain metrics.
- The report highlights international opportunities, including a Zurich office and plans for more overseas regular-season games.
- The list details team-by-team values, with the New York Rangers valued at $4.0 billion and the Montreal Canadiens at $3.4 billion.
- The report discusses expansion potential, noting Seattle's growth and possible future expansion fees around $2 billion.
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