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Top 2 national association of realtors® News Today

#1
Using Data to Build Trust
#1 out of 2
business17h ago

Using Data to Build Trust

  • NAR economist Lawrence Yun and Realtor.com® Danielle Hale discuss turning housing trends into practical guidance for clients.
  • Hale emphasizes communicating data in a way people can understand to aid client decisions.
  • The speakers note that the Fed does not set mortgage rates, a key distinction for clients.
  • Generational trends show baby boomers still dominate housing, while Millennials face financing challenges.
  • The Market Clock tool and NAR’s data platforms help agents summarize market dynamics quickly.
  • Trust-building is linked to agents’ ability to explain economic data to clients.
  • Hale promotes a concise, three-minute weekly YouTube update as a simple information source.
  • The discussion references NAR’s 2026 Home Buyers and Sellers Generational Trends report.
  • The episode notes that real estate knowledge is essential in a fast-moving, fragmented market.
  • The next Change Agents episode is planned for May 13, featuring forward-looking guests.
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#2
NAR CEO on Earning Trust: ‘I’m on the Road Now 3 Weeks per Month’
#2 out of 2
business10h ago

NAR CEO on Earning Trust: ‘I’m on the Road Now 3 Weeks per Month’

  • NAR CEO says the association is on a transparency and accountability push, meeting members where they are.
  • Wright describes using multiple media to gather feedback and adjust strategies.
  • The CEO emphasizes meeting members where they are, whether they want quick hits, longer insights, or in-person updates.
  • The piece notes NAR’s progress in communicating more effectively with members.
  • Wright mentions feedback from more than 850,000 stakeholders through focus groups and surveys.
  • The interview centers on accountability and transparency as core goals for NAR.
  • The report highlights the balance between antitrust concerns and outreach efforts.
  • The article ties the transparency push to NAR’s broader strategic initiatives.
  • The piece quotes Wright on the need to meet members where they are, including in-person engagement.
  • The article conveys a message of ongoing adaptation to member needs.
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