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Where luxury meets ASMR: advent calendars
- The Times highlights luxury advent calendars that go beyond chocolates with items like full-sized candles and exclusive serums.
- The feature traces advent calendars back to 19th-century Germany and notes their luxury upgrade over time.
- Brands from Daylesford to Augustinus Bader and retailers like Liberty and Harvey Nichols are offering luxury calendars this year.
- The article suggests the trend aims to make daily December feel festive through premium offerings.
- A Times Luxury video gives viewers a inside look at the year’s favourite luxury calendars.
- Related pieces cover Christmas 2025 luxury calendars and beauty advent calendars for an expanded guide.
- The piece is part of Times Luxury’s coverage of seasonal gift and beauty trends.
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