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celebrities12h ago
How Stars Leverage Themselves as Investors: Serena Williams, Eva Longoria and Kevin Yorn on Venture Capital, Vision and Dealmaking
- Serena Williams outlined Starfire’s growth and said her VC career will be much bigger than anything she has done before.
- Eva Longoria spoke about leveraging her personal brand to attract brand partners and drive conversions.
- Kevin Yorn discussed protecting intellectual property and investing in responsible AI with ElevenLabs and McConaughey’s voice trademark.
- Elisabeth Moss and Warren Littlefield described the producing partnership behind The Handmaid’s Tale and its prequel.
- Moss and Littlefield emphasized trust as essential in collaborations between talent and producers.
- Longoria noted Hollywood’s celebrity reach can exceed traditional networks for brand distribution.
- Yorn highlighted the value of celebrity brands in consumer goods and retail extensions.
- Littlefield discussed the production challenges and budget considerations on Handmaid’s Tale.
- The Milken sessions connected celebrity investing with tech innovation and ethical considerations.
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