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Mexican designer blends soccer and pre-Hispanic culture ahead of the World Cup
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Mexican designer blends soccer and pre-Hispanic culture ahead of the World Cup

  • Mexican designers Hugo Rosas and Andrés launched Calados del Alma, blending soccer jerseys with pre-Hispanic art for the World Cup.
  • The jerseys feature papel picado-inspired cutouts, rooted in ancient beliefs and Mexican celebrations.
  • Production is artisanal and small-scale, with about 30 jerseys crafted since the World Cup garments went on sale in April.
  • Quetzalcoatl and Mictlantecuhtli appear in designs, linking the jerseys to Aztec and pre-Hispanic heritage.
  • Designs aim to convey traditions and pride, reflecting Mexico’s culture beyond its borders.
  • The collection uses polyester to maintain structure for cut patterns while ensuring wearability.
  • Designers plan further collections, highlighting ongoing work in marrying heritage and sport.
  • Rosas emphasizes traveling to Indigenous communities as inspiration for designs.
  • The collection reflects a modern armor concept, using traditional symbols to honor roots.
  • The AP-backed feature notes the collection’s cultural intent and artisan methods.
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