#1
#1 out of 2
business1d ago
Mark Cuban invests in music events company Burwoodland: ‘In an AI world, what you do is far more important than what you prompt.’ - Music Business Worldwide
- Mark Cuban invested in Burwoodland, securing a minority stake in the live events company.
- Burwoodland runs over 1,200 shows annually across the US, Canada and Europe.
- Founders Badanes and Maccoby describe a scene-based model blending emerging and legacy artists.
- The company emphasizes 'scene-based' experiences to engage both superfans and casual listeners.
- Burwoodland has expanded internationally via a Fever licensing deal.
- The investment aligns with a robust live music economy, as Live Nation reported strong Q3 2025 results.
- Cuban noted AI concerns but stressed the value of real-world experiences.
- Burwoodland co-CEOs see opportunities in partnerships with venues and labels.
- Burwoodland sees its events driving broader fandom and streaming growth for artists.
- Executives emphasize the aim of providing timeless, real human connection at events.
Vote 0