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Hollywood's Labor Unions Respond to Disney's Dystopian New AI Deal
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Hollywood's Labor Unions Respond to Disney's Dystopian New AI Deal

  • SAG-AFTRA says it will closely monitor Disney and OpenAI to ensure contract and legal protections for performers’ image, voice, and likeness are respected.
  • The union urges stronger output guardrails and transparency as platforms deploy generative AI that could infringe on performers' rights.
  • The Writers Guild of America accused studios of stealing works to train AI and pressed for action to defend intellectual property.
  • The Writers Guild says it will meet with Disney to discuss the deal terms, including the scope of user-generated videos using WGA work.
  • SAG-AFTRA says performers’ rights must be protected as AI tools are used in entertainment, with continued dialogue on safeguards.
  • Disney announced a three-year deal with OpenAI to license Disney characters for AI and related platforms, drawing industry scrutiny.
  • The unions reference ongoing discussions about obligations and protections in relation to performers’ IP and rights.
  • The piece highlights a broader industry pushback against AI-driven use of protected material.
  • Disney's alliance with OpenAI prompts calls for clarity on how AI-generated content will be treated under existing contracts.
  • The article appears in Gizmodo's io9 section and signals how trade unions are reacting to AI moves by major studios.
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