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sports16h ago
LeBron James’ Shoes Send a Bold Message at USC
- LeBron James wore a USC Trojans colorway Nike LeBron 23 to honor Bronny during a Lakers game.
- Bronny James played one season at USC before entering the NBA Draft and was later drafted by the Lakers.
- LeBron wore a different Nike LeBron 23 colorway, Arizona Wildcats, to honor Bryce James, Bronny's brother.
- USC women's basketball player Jazzy Davidson debuted a Sabrina 3 PE shoe tied to Sabrina Ionescu.
- The USC men's basketball team revealed new sneakers for their first home game of 2026 with cardinal and gold stitching.
- Bronny was the first father-son duo with LeBron to play on the same team after the 2024 NBA Draft.
- USC continued to represent in fashion with players highlighting personal and program milestones through footwear.
- The article confirms USC ties to basketball, with Bronny and Jazzy Davidson highlighted as examples of branding through shoes.
- USC program milestones are linked to basketball footgear trends and notable players' releases.
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