8legs: London fashion week

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Marachii: The Chanel-approved designer taking on Nigeria’s oil industry

Marachii founder Arielle Uno-Ekwang unveiled the RAWUST collection at London Fashion Week, linking fashion to regional empowerment.
RUST stands for Rebuilding Us Slowly Through Nature, a collection about women’s resilience in Nigeria’s Niger Delta.
The collection uses sustainable, unconventional materials like tyres to critique beauty norms and offer transformation.
Amanda Harlech mentored Uno-Ekwang, accelerating Marachii’s recognition in fashion circles.
The collection draws on Daughters of the Niger Delta, linking fashion to the region’s social and political narratives.
Uno-Ekwang envisions a seasonless fashion system driven by demand rather than seasonal cycles.
Marachii’s name derives from Uno-Ekwang’s Igbo roots, grounding the brand in family and heritage.
The project aligns fashion with cultural storytelling and environmental accountability.
Marachii reflects a broader shift toward empowering African designers on global stages.
The Dazed feature highlights a Chanel-backed mentorship influencing emerging designers.

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