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business11h ago
'Emotion drives our creativity' says Hublot CEO Julien Tornare
- Hublot emphasizes culture and emotion as the core of its creativity and future direction.
- The Big Bang Reloaded collection is built from materials tied to Hublot's anniversaries in 2026.
- Julien Tornare says the brand targets both young and mature clients seeking new watch experiences.
- Hublot seeks to express time through innovation rather than heritage.
- Ambassadors Usain Bolt and Luís Figo are part of Hublot's strategy to blend sports and luxury.
- The Geneva event showcased how emotion drivers like sport, music, and art influence product strategy.
- Hublot aims to disrupt conventional luxury watchmaking while remaining influential.
- The collection emphasizes collaboration with contemporary art and broad age ranges.
- Watches and Wonders Geneva event featured Mbappé imagery as part of the display.
- The article emphasizes Hublot's youth-forward, experimental approach to materials.
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