8legs: Iris

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world22h ago

The US, under Operation Epic Fury, struck Iran's largest naval warship and 11 Iranian boats in the Gulf of Oman.
CENTCOM rebuked Tehran’s claim of sinking a U.S. aircraft carrier as false messaging.
Iran reportedly used the Shahid Bagheri as a drone launch pad following attacks on Gulf allies.
CENTCOM reported the weekend operation unleashed a 100-aircraft wave from land and sea.
Trump described the intervention as potentially lasting about four weeks.
The Shahid Bagheri, an Iranian drone carrier, is the vessel reportedly hit by the strikes.
Iranian leaders faced international scrutiny as their messaging was challenged by CENTCOM.
The operation involved a sequence of attacks following Iran's missile responses to U.S. strikes.
Overall casualty details included claims of American deaths and injuries, as disclosed by CENTCOM.
The article notes background coverage and reactions from politics and media outlets.

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#2 out of 2

AI reshapes how consumers encounter brands by narrowing choices before recall matters.
The old rule of building memory is shifting toward valuing brands for reputation and trust.
Google is diversifying away from ads as it observed changes in how attention is allocated.
Ads and content are cheaper to produce, increasing competitive pressure for attention.
Brands must move from mere memory to being genuinely valued by people and systems.
Shortlists are formed by platforms, reducing the impact of recall for many categories.
Memorability remains important in some categories, but the center of gravity is shifting.
AI-enabled systems are reshaping how platforms surface brands in search and discovery.
The future of branding: be valued by people and by the systems that surface content.

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