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celebrities1d ago
Country Music's Brantley Gilbert Joins Hulk Hogan Beer Company, Drops Non-Alc Brew
- Brantley Gilbert partners with Hulk Hogan's Real American Beer to launch a non-alcoholic beer product.
- Gilbert, sober for 14 years, emphasizes inclusivity for those who don’t drink alcohol.
- Real American Beer ZERO is already on shelves as part of the product rollout.
- Gilbert becomes an equity partner in Real American Beer.
- The company plans to donate $1 per case to the USO.
- Real American Beer founders cited Hulk Hogan's brand legacy and 2024 launch history.
- The deal expands with a tie to Colby Covington as a partner in the broader venture.
- The release aligns with Gilbert’s personal sobriety and party culture inclusivity.
- The new product aims to keep the taste and culture of beer while accommodating non-drinkers.
- The news underscores a broader trend in non-alcoholic craft beverages.
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