8legs: Epic games store

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#1 out of 5

Epic Games Store’s free titles contribute to a strong paying-user conversion, reinforcing the program as a catalyst for acquiring paying players.
The free games cadence drives ongoing new players annually, contributing to broader ecosystem engagement.
Epic emphasizes favorable cost-per-new-user dynamics at scale, underscoring efficiency of the free-game approach.
Management signals potential cadence tweaks to the free-games program in the future, though near-term plans appear stable.
The free games strategy is framed as a key driver for initial scaling and ongoing user acquisition, benefiting broader growth.
Epic’s free-titles initiative acts as a halo effect, driving media coverage and conversations around promoted games.
Epic’s VP and GM Steve Allison characterizes the free-games program as a positive force for initial growth and cross-platform visibility.
The new reference highlights a broader industry halo: free games on Epic can lift concurrent Steam usage by about 40% during promos.
Epic’s year-in-review data indicates a 662 million title-claims in 2025 and a strong peak-CCU halo effect across PC gaming.
Allison clarifies that the observed 40% Steam CCU lift reflects broader coverage and conversations around free games, not a direct ownership transfer.
Epic’s stance is that achieving market presence on PC is not about beating Steam, but securing enough share to justify Epic’s storefront presence.

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#2 out of 5

Epic Games Store will not police how developers use AI in their games, per Steve Allison.
Allison says player and developer communication decisions on AI are up to them, not the store.
Epic’s stance mirrors ongoing AI debates in the industry, including Valve's AI labeling discussions.
Allison emphasizes neutrality on AI, stating the storefront is not taking a positive or negative stance.
The interview notes AI could help small teams create ambitious games faster.
Epic CEO Tim Sweeney has historically opposed AI disclosure tags on Steam listings.
The GamesRadar+ interview frames AI as an industry-wide debate affecting store policies and disclosure.
Allison asserts that the goal is not to topple competitors but to achieve market presence on PC.
The piece cites developer reactions that AI could level the playing field for smaller teams.

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#3 out of 513.5K est. views

Epic Games expands a Fortnite crossover program to reward players who buy third‑party games on the Epic Games Store.
The initiative targets scaling to over 100 partnerships per year, per Epic’s store GM Steve Allison.
Capcom’s Resident Evil Requiem launches February 27 as the program’s starting crossovers.
Other publishers with crossovers include miHoYo, Pearl Abyss, S‑Game, MintRocket, and Kakao Games.
Epic says the program benefits players and could steer purchases to the Epic Games Store.
Epic plans PC launcher upgrades to improve load times and stability this summer.
The Verge notes mobile store expansion with launches planned in Japan and Brazil due to regulatory changes.
Epic reported 57 percent year‑over‑year growth in third‑party PC game spending to $400 million.
Epic logged 78 million monthly active PC users and 662 million titles claimed via free games program.
Epic aims to make Epic Games Store launcher feel instant and snappy.

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#4 out of 5

Epic Games Store finished 2025 with $1.16 billion spent on third‑party games and 78 million MAU on PC.
Store growth included 6,000+ games and 78M monthly users, marking a new year‑end milestone.
Epic argues a lower revenue cut and new Web Shops benefit developers and publishers.
Epic's 2026 plan includes helping developers sell more games via Fortnite integration.
The review notes Epic's focus on developers despite launcher criticisms.
Epic claims a marketing, payment, and storefront model contrasts with Steam's approach.
PC Gamer notes Epic's annual review emphasizes competition with Steam and cross‑promo plans.
The article highlights ongoing criticisms, including launcher performance.
The review underscores Epic's advantages for developers over traditional storefronts.

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#5 out of 5

Epic Games Store will test forums around top games and add social features.
Epic will overhaul the launcher to speed up loading and improve resources.
The overhaul aims for a mid-year rollout in 2026.
Epic emphasizes content and user experience while preserving its store approach.
Epic's social features will be moderated by a trust and safety team.
Epic has historically avoided a full Steam-style social layer but is re-evaluating.
A broader social and community focus runs alongside a technical launcher upgrade.
Epic reports a strong 2025 with record spending and growth in games offered.
Ratings and feedback systems are presented as a moderation-friendly feature.
Epic remains committed to free games as a long-term strategy.

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