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DDG Rants About AP x Swatch Collab Watch, Threatens To Sell His AP

DDG ranted on a May livestream about the AP x Swatch collab, saying he spent $200,000 on his AP watch and now questions the value for others.
The AP x Swatch watches are priced between $300 and $500 and launch May 16, according to the report.
DDG warned that if the collab makes the watches too popular, he might stop wearing his own AP.
Reaction to the issue included commentary from Dat Boi Vic criticizing consumer capitalism and value perception.
Swatch and AP described the collaboration as disruptive and bold, merging high-end watchmaking with accessible design.
ASAP Nast expressed interest in the AP Swatch collab as anticipation built ahead of the release.
Media coverage linked the online debate to broader conversations about luxury resale and accessibility.
The article notes the AP x Swatch collaboration blends AP’s Royal Oak symbolism with Swatch’s colorful, affordable identity.
The launch date and pricing were highlighted as key details for readers tracking the story.
DDG's reaction centers on perceived value disparities between high-cost watches and accessible alternatives.

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