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#1 out of 225.00%
6h ago
Booking.com Shares Findings From New Report
- Booking.com reports 74% of travelers consider extreme weather risk when choosing destination and timing, with 31% canceling trips due to these risks.
- About 26% of travelers experienced extreme weather or a natural disaster in the past year while traveling.
- Travelers are shifting away from peak season, with 42% planning trips outside peak months and 25% seeking cooler destinations.
- Slovenia, Norway, and Finland show increased global searches during peak months in 2025, signaling new demand patterns.
- September is emerging as a major travel month for Europeans in 2025, expanding travel windows.
- Climate risks push partners to adjust operations; 40% have already adapted to disruptions.
- Twenty-four percent faced guest arrival/departure disruptions from extreme weather.
- Travelers seek stability and comfort, viewing cooler destinations as reliable alternatives.
- Booking.com highlights a growing demand for travel that offers climate reliability and comfort.
- The report notes a link between weather risks and travelers' destination choices.
- Booking.com emphasizes the potential to build guest trust through proactive risk management.
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