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sports1d ago
Lucy Rohden moving on from ‘The Dan Le Batard Show’ to build her own brand
- Lucy Rohden leaves The Dan Le Batard Show to start her own media brand called CFBLucy with partners like Betches Media and Homefield Apparel.
- Rohden left the show to have greater control over her college football coverage and content.
- Rohden announced the move in a video posted to X, noting the timing was right to pursue new opportunities.
- Rohden relocated to Miami in 2023 to join The Dan Le Batard Show as part of Meadowlark Media.
- Rohden will continue college football content with a focus on commentary and humor for fans.
- Rohden described Betches as a brand with a strong audience and presence that aligns with her tone.
- Rohden said the Liberty Bowl may get more views than a huge primetime NBA game, highlighting content opportunities in college football.
- Rohden indicated she will collaborate with partners to run the new brand and content strategy.
- The announcement emphasizes a move toward independence from The Dan Le Batard Show.
- Rohden has built a following on YouTube, with nearly 9,000 subscribers for college football content.
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