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https://techcrunch.com/2025/09/29/openai-takes-on-google-amazon-with-new-agentic-shopping-system/https://www.cnbc.com/2025/09/29/chatgpt-instant-checkout-etsy-shopify.htmlhttps://www.cnet.com/tech/services-and-software/openai-adds-instant-checkout-to-chatgpt-starting-with-etsy-and-shopify/
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Highlights
  • OpenAI extends ChatGPT’s shopping flow to Etsy and Shopify, letting users buy without leaving the chat, with brand attribution preserved.
  • The feature enables end-to-end Etsy purchases in ChatGPT first, with Shopify coming next, letting users buy, confirm payment, and ship inside the chat.
  • The rollout positions ChatGPT as a unified shopping cart using tokenized payments and fraud-protection layers to support agented commerce.

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References

OpenAI takes on Google, Amazon with new agentic shopping system | TechCrunch

OpenAI takes on Google, Amazon with new agentic shopping system | TechCrunch

Etsy pops 16% as OpenAI announces ChatGPT Instant Checkout for the shopping site

Etsy pops 16% as OpenAI announces ChatGPT Instant Checkout for the shopping site

OpenAI Adds Instant Checkout to ChatGPT, Starting With Etsy and Shopify

OpenAI Adds Instant Checkout to ChatGPT, Starting With Etsy and Shopify

Shopify and OpenAI bring commerce to ChatGPT

Shopify and OpenAI bring commerce to ChatGPT

OpenAI Partners With Shopify for Shopping Without Exiting the Chatbot

OpenAI Partners With Shopify for Shopping Without Exiting the Chatbot

ChatGPT can buy stuff for you now - forever changing online shopping

ChatGPT can buy stuff for you now - forever changing online shopping

ChatGPT Adds ‘Instant Checkout’ For Shopping Directly In Chats: Here’s What To Know

ChatGPT Adds ‘Instant Checkout’ For Shopping Directly In Chats: Here’s What To Know

OpenAI takes on Google, Amazon with new agentic shopping system

OpenAI launches shopping inside ChatGPT

OpenAI launches shopping inside ChatGPT

ChatGPT’s built-in Buy Now button has arrived.

ChatGPT’s built-in Buy Now button has arrived.

OpenAI Puts Etsy and Shopify Inside ChatGPT’s Shopping Cart | PYMNTS.com

OpenAI Puts Etsy and Shopify Inside ChatGPT’s Shopping Cart | PYMNTS.com

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