1d ago

How Mark Read is trying to strengthen WPP with media restructuring and new AI campaign

https://adage.com/agencies/aa-how-mark-read-is-repositioning-wpp-with-media-and-ai/https://www.adweek.com/agencies/wpp-touts-ai-investments-in-new-b2b-campaign/https://www.medianews4u.com/wpp-launches-wpp-media/
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How Mark Read is trying to strengthen WPP with media restructuring and new AI campaign Open in Adage.com
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References

WPP Touts AI Investments in New B2B Campaign

https://www.adweek.com/agencies/wpp-touts-ai-investments-in-new-b2b-campaign/Adweek.com
WPP Touts AI Investments in New B2B Campaign

WPP Launches WPP Media, a fully integrated Global Media Services for the AI Era

https://www.medianews4u.com/wpp-launches-wpp-media/Medianews4u.com
WPP Launches WPP Media, a fully integrated Global Media Services for the AI Era

CEO tells staff ‘the future of WPP Media is here’ as GroupM rebrand confirmed

https://www.thedrum.com/news/2025/05/28/ceo-tells-staff-the-future-wpp-media-here-groupm-rebrand-confirmedThedrum.com
CEO tells staff ‘the future of WPP Media is here’ as GroupM rebrand confirmed

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