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sports5d ago
Nbcsports.com and 4 more
Highlights
- The NASCAR Xfinity Series becomes the NASCAR O'Reilly Auto Parts Series starting in 2026, with O'Reilly Auto Parts as the entitlement sponsor.
- The 2026 deal includes promotional opportunities and brand integrations, leveraging The CW as the series' exclusive broadcast partner for that season.
- Xfinity branding will persist at NASCAR's top levels, ensuring continued visibility even as the second-tier title sponsor changes.
Vote 49
References
NASCAR Xfinity Series to have new name in 2026
NASCAR officially names replacement for Xfinity Series title sponsor

O'Reilly Takes Over As Title Sponsor of Secondary NASCAR Series in '26

O'Reilly to sponsor NASCAR's second-tier series

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