8legs: Sands

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‘I made Sands’ Christmas film about baby loss – I hope people feel comfort’

Sands UK released a Christmas film about baby loss titled ‘I’ll Never Forget You,’ directed by Phil Beastall.
The film follows a couple's journey through grief, from returning home at Christmas to meeting other bereaved families.
Director Phil Beastall aims to show grief in a sensitive, authentic way and to deliver a message of hope.
Beastall previously gained viral attention for his 2018 Christmas advert, The Long Gift.
Sands UK provides bereavement support and works to raise awareness of baby loss causes.
The film highlights the importance of community support and event during Christmas for bereaved families.
Carolyn Bray of Sands emphasized the challenge of Christmas for bereaved families and the film’s aim to open conversations.
The film depicts a memory box and a babygro as symbols of remembrance and ongoing support.
The campaign stresses that baby loss remains a taboo topic and needs more open conversation.
Metro describes the film as seeking to provide comfort and reduce isolation for bereaved families.
Beastall did this project for the greater impact rather than financial gain.

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