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entertainment23h ago
The Streaming Wars: How Audiences Are Changing the Entertainment Industry - CU Independent
- Streaming overtook traditional TV as on-demand viewing became the norm, widening audience choice and flexibility.
- Major platforms expanded to compete for viewers, investing in exclusive content and multi-service subscriptions.
- Data-driven models allow services to tailor content to tastes, shaping what gets produced.
- Streaming disrupted traditional revenue models, shortening release windows and emphasizing digital marketing.
- Widespread engagement via social platforms fuels rapid growth of niche and global content.
- The streaming shift has redefined cinema’s role, prompting debate about authenticity and spectacle.
- Independent filmmakers benefit as platforms seek diverse voices for broader appeal.
- Audiences influence content by showing strong engagement with genres and actors.
- The streaming era creates a feedback loop where viewer data shapes what gets made next.
- Global audiences and quick social reactions drive rapid, globalization of popular shows.
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